
Ah! The happiness of taking all your time in the morning to compose your beach bag. This pleasure to escape everyday life, to get your mind by discovering new sensations, landscapes never seen and to take a taste for a slower routine. Holidays do a lot of good, but unfortunately, all French people do not have access to their effects, for lack of means. 64% of those who will not take the Escamplette powder justify their choice by the financial effort that this represents, according to the last SofinScope*, Sofinco.
As for the lucky ones who will fold luggage, even if they have the opportunity to leave, 73% recognize that this project is a form of sacrifice. Moreover, fewer and fewer vacationers are ready to make this financial effort, according to the SofinScope. Departure intentions fall asleep year after year, going from 62% in 2022 to 55% in 2025.
Another way to measure the weight of the holidays on the financial organization of the French: the drop in the budget of starters, established at 1598 euros, a withdrawal of 99 euros compared to 2024. To limit breakage, vacationers also reduce the duration of their getaway. The proportion of those who will only leave three points, to be 40%.
The strategies to spend as little as possible and perpetuate the idea of going on vacation are numerous. 60% of the consumers concerned, for example, focus on organization and anticipation by fixing a budget to devote for spending on site. 38% also say save every month to make sure you fold a luggage. 23% even decided on an account dedicated to the savings reserved for the holidays while 19% would not be against the idea of taking advantage of payment facility solutions. Half of the starters are also ready to favor periods out of season. Finally, 28% are looking for destinations that they think they are less expensive due to a lower cost of living than in France.
*This study was carried out with a sample of 1,013 people, representative of the French population aged 18 and over. The sample was formed according to the quota method, with regard to the criteria of sex, age, socio -professional category, agglomeration category and region of residence. The interviews were carried out from April 16 to 17, 2025 by self-administered online questionnaire on CAWI system (Computer Assisted Web Interview)