Each summer, the same suitcases, the same departures by car … but not always the same intentions. According to a vast investigation by Camping-and-co.com with 4,101 French, summer is much more than a sunny parenthesis: for many, it is a SAS in love, sometimes scorching, sometimes fragile, often secret. To believe that the thermometer also climbs in hearts.
Apparently, it all starts well: 65 % of French people see the summer season as that of love. But to look more closely, perceptions diverge. 57 % of men associate summer with infidelitywhile 56 % of women see it as a reunion moment with their partner. Two summers, two visions, and intentions that do not always meet.
The campsite, new HQ of summer seduction
Forget the all inclusive holiday clubs and air -conditioned palaces. It is under the tent canvas that the alchemy operates. For 75 % of men and 61 % of womenthe campsite is the ideal playground to flirt freely. Far from the pressed everyday look, the aperitifs shared between locations seem to drop more than social barriers.
THE Julyist take one step ahead of their August counterparts: 59.6 % declare themselves “open to meetings” against 39.4 % among Augustians. The peak of relaxation would be reached mid-July in men (38 %) And In August for women (36 %). And everyone has their reasons.
Faithful … but not too much: when the silences speak
If more than one in two French people assure that it has never been unfaithful on vacation (57 % of women, 51 % of men), reality is more vague. 29 % of men admit an infidelity never revealedagainst 17 % of women. And when it comes to admitting, only 12 % of women and 11 % of men dared to tell the truth. In summer, as a gray area between lightness and polished lie.
And the attraction in all of this? THE women let the feeling speak (36 %)where men admit that they prefer younger partners (35 %). The age criterion is retreating, in favor of emotion and moment. Everyone has their own way of escaping from their daily life … or from their couple.
Fewer criteria, more surprises
This may be the key to summer charm: a certain Let go of the criteria. 75 % of men admit more open or less demanding on vacationagainst only 50 % of women. And for good reason: 38 % of women are as selective as the rest of the yearproof that Sun does not always rhyme with total abandonment.
But the painting is not only romantic. 36 % of women and 32 % of men find that The dredge has become more complicateddespite the applications. More connected, but also more suspicious: it is perhaps the real sentimental revolution of the summer of 2025.