Born in Japan under the impetus of the Igari Shinobu makeup artist (@igari_shinobu), the Igari trend seduces by its fresh and natural effect, capable of softening the lines and instantly giving an impression of youth. Far from the more sculpted Western styles, this technique plays on an unusual application of the blush.
A technique that illuminates and softens the features
In the art of Igari makeup, sweetness is queen. Light textures and tender colors, such as pink, fishing or coral, integrate harmoniously into the complexion. Applied under the eyes, the blush brings several visual benefits: it gives the face a more rested appearance, reduces the perception of dark circles, rounds the cheeks and provides a subtle lifted effect. This minimalist approach is moving away from the marked contrasts to favor a global harmony, where each gesture strengthens the natural brightness of the skin.
The steps to reproduce the Igari blush
To succeed in this effect, it is important to prepare the skin carefully. A generous hydration and a slightly unified complexion create the ideal base. The choice of blush also counts: the textures creams or liquids are based better, avoiding any visible demarcation. Using the fingers or a soft brush, just place a touch of color under each eye, stretching up the cheekbones, then tapping for a diffuse rendering. The result gains in finesse when associated with light make -up of the eyes, such as an end of eyeliner or subtly elongated eyelashes.
The Japanese alliance of tradition and modernity
If the Igari method has conquered beauty enthusiasts, it is because it perfectly embodies Japanese philosophy which marries tradition and modernity. The idea is not to transform the face, but to enhance its natural freshness with simple gestures. Adopted both by professionals and by amateurs, this technique is easily integrated into a daily routine, offering an immediate shot effect without using complex products or accessories.